2026 Custom Bridal Event
Your Ring.
Your Story.
Start with a photo, a family stone, a completely original idea or no idea at all. Herzog will help you create an engagement ring that feels completely yours.
There's no wrong place to start.
Maybe you have a Pinterest board full of ideas. Maybe there's a family stone you've always wanted to use. Maybe all you know is what you don't want. That's more than enough.
No detail is too small.
Custom at Herzog starts with a conversation. We'll listen, help you sort through the possibilities and turn what you love into a ring that feels personal from every angle.
Start From Scratch
Create something completely original, built around your inspiration, your style and your story.
Choose a Different Center
Explore sapphires, meaningful gemstones, heirloom stones, unexpected shapes and different diamond options.
Make It Personal
Add engraving, hidden details, initials, meaningful dates or something only the two of you know is there.
Create the Perfect Band
Design around an existing engagement ring or build the engagement ring and wedding band together from the beginning.
Keep your appointment. Save 10% on the ring.
During the Custom Bridal Event, October 22nd through 24th, customers who book and attend their appointment will receive 10% off their engagement ring purchase.
The engagement ring was only the beginning.
Your wedding band shouldn't feel like an afterthought. Match the ring you already love, create a custom contour, add more diamonds or design something completely unexpected.
Design Your Wedding BandMade for real love stories.
From an idea to their ring.
You don't need to know every detail before you walk in. That's what we're here for.
Tell Us What You Love
Bring photos, inspiration, stones, sketches or simply a few ideas.
Design It Together
We'll turn those ideas into a design that works for your style, your story and your budget.
Make It Yours
Every detail is refined before your ring is brought to life.
Give It the Time It Deserves
Good things take time. Please allow approximately two weeks to create the ring of your dreams.
Years of helping people mark the moments that matter.
For more than a century, Herzog Jewelers has been part of proposals, weddings, anniversaries and all the little moments in between.
Today, the Koester family continues that tradition with the same personal approach Herzog has always been known for: listen first, guide honestly and create something worthy of the story behind it.
Want to play with the design first?
Experiment with diamond shapes, settings and styles using Herzog's custom ring builder. It's an easy way to start narrowing down what catches your eye before your appointment.
Try It. Change It. Make It Yours.
The builder is a starting point. Your Herzog jeweler can take it from there.
Open Ring BuilderA very good time to start designing.
Book a one-on-one appointment to talk through your ideas, explore custom possibilities and take advantage of the event perks.
Keep Your Appointment & Receive 10% Off
Book and attend your Custom Bridal Event appointment and receive 10% off your engagement ring purchase.
Book Your AppointmentPermanent Jewelry for Your Crew
Book and attend your appointment and receive a voucher for up to five permanent bracelets for your wedding party.
Win an Engagement Photo Session
One attendee will receive a complimentary engagement photo session with Nicole Thelen.
Don't just take our word for it.
“Terry was so helpful picking out my engagement ring and our wedding bands! She was always great at communicating and giving us suggestions.”
“I’m always impressed with the jewelry selection. Many beautiful options for my price point. Love the personal attention given to me in making my decisions.”
“Very helpful and friendly staff!! Love my new bracelet!”
Let's make something worth asking with.
Bring the inspiration. Bring the questions. Herzog will help with the rest.